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CleverstiX.com is priviledged to be selected as the ‘Featured Supplier’ in the recently published release of “Giftwrap” – the Newsletter of the Giftware Association.

The Giftware Association (The GA) is a national trade representative body and is the only UK trade association serving the gift and home industry. The GA represents companies from across the gift and home industry – manufacturers, designers, wholesalers, importers, exporters, retailers (independents, multiples and online) – from sole traders to major plcs.

In an exclusive in depth GA interview with CleverstiX.com founder, Kevin North, he reveals:

  • How he discovered the product
  • Why he decided to swap his corporate career to launch a child’s product previously unavailable in Europe
  • How he obtained exclusive European distribution rights from the South Korean manufacturer
  • How a chance meeting with a well-known former Retailer and Government Advisor was a major factor in the product’s development
  • How he managed to secure licensing deals with global brand owners such as DreamWorks Animation, Sanrio and StudioCanal
  • Why the product is currently being tested by qualified Occupational Therapists
  • The future for CleverstiX and an insight into future product versions and releases

To read the full Giftwrap interview on the Giftware Association website, simply click the link below:


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